The 3D Pro2 people counter can detect and measure the number of people visiting your store. Utilising 3D stereovision video counting and advanced tracking algorithms, it can perform bidirectional counting, which counts in and out simultaneously, achieving a counting accuracy of 95% and above.

FootfallCam can measure the number of people passing by your store by detecting smart devices via BLE and WiFi Counting. Gain insights into valuable metrics such as the number of potential sales opportunities missed during non-operating hours and the conversion rate of passer-by to in-store visitors.

The visit duration, or visitor dwell time, is measured based on the signals emitted from smart devices. This enables retailers to approximate when visitors entered and exited the store, providing insights into the average length of customer stays. Analysing dwell time and sales transactions allows management to identify areas for enhancing store operations.

By combining outside traffic data with visitor counts, retailers can determine the percentage of passersby who ultimately visit the store, known as the turn-in rate or storefront conversion rate. This metric is also a crucial element of the customer journey.

Returning Customers denotes individuals who revisit within a specified timeframe. For instance, it provides insight into the breakdown of customers who have made multiple visits within the past three months. This data serves as a potential indicator of customer loyalty, revealing patterns in visit frequency and shopping behaviours among returning clientele.